Helping businesses to define their customer, product, and data strategies.
Data By Design
Our Services
Data by Design helps companies define and deliver their business, customer, product, and data strategies.
We work with clients to identify opportunities for growth, operational improvement, and market differentiation by leveraging deep insights drawn from customer behavior, product performance, and business dynamics—not just data.
Whether you're launching a new product, transforming a customer experience, or modernizing your operating model, we help you make strategic decisions grounded in evidence and executed with precision.
We Help You Grow
We take the time to understand your business model, market position, customer needs, and product potential.
Our approach is practical, affordable, and realistic—grounded in deep business understanding and designed to accelerate growth.
Whether you’re early in your transformation journey or scaling an established capability, we deliver clear, actionable plans to drive measurable outcomes across your business.
Our Customers
Unlike traditional consultancies, we don’t push software or platforms. Instead, we deliver strategic guidance that unlocks value—regardless of data maturity or technology investment.
Our clients have achieved commercial growth, internal efficiency, and stronger customer engagement through strategies built on clear insight and execution.
Whether you're a start-up, scale-up, or enterprise, you need a strategy that aligns your business, product, customer, and data goals to create value and drive growth.
Our Strategy
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Strengthen internal decision-making and strategic clarity
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Improve business operations and cross-functional efficiencies
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Develop new and enhanced customer value propositions
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Elevate customer experience and lifecycle engagement
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Create new product lines and revenue streams
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Assess data and technology capabilities for acquisitions and growth
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Our strategy engagements are tailored to each client’s needs but commonly include:
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Defining strategic goals across business, customer, product, and data domains
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Auditing assets and capabilities to identify opportunities for growth
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Understanding customer behaviors and aligning propositions accordingly
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Identifying opportunities to create, improve, or scale digital products
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Leveraging data and insights to inform smarter, faster decisions
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Designing operating models that align people, process, and technology
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Ensuring privacy, compliance, and data governance in every initiative
We’ve worked with many of the world’s leading organizations to deliver strategies and solutions that:
Who We Are
With over 20 years’ experience leading high-performing teams in strategy, digital, analytics, and product development across startups, listed multinationals, and private equity ventures, we bring a rare blend of vision and execution.
Our team has helped organizations unlock customer value, deliver innovative products, and monetize assets across channels and markets.
We’ve built lasting partnerships, led market-defining programs, and enabled clients to thrive through clarity, creativity, and commercial impact.
We are commercially driven strategists with deep expertise across data, customer, product, and digital.
